PROJECT NAME

Traveloka – FIFA 2018 World Cup

ROLE

Art Director, Visual Communication Designer

TYPE

Key Visual

In 2018, Traveloka secured the official license for the FIFA World Cup—making it the only company from Asia to do so. This milestone was celebrated with a range of activations and promotional campaigns to highlight the partnership.

This key visual was one of many used during the FIFA World Cup 2018 across the Traveloka app and various media channels. It promoted exclusive FIFA merchandise, which users could redeem using their Traveloka Points.