PROJECT NAME

BuRu Tangkis

ROLE

Art Director, Visual Communication Designer

TYPE

Key Visual

This is the main key visual for a Rukita community event created for badminton enthusiasts. The event invites Rukita tenants to register and play together, fostering social connections through a shared interest. The concept behind the visual was to design a playful, invitation-style image.

The event title, “BuRu Tangkis,” is a playful acronym for Buat Rukees yang Tangkas Menangkis. The visual draws inspiration from movie posters, featuring a unique bird’s-eye view angle to make it more dynamic, eye-catching, and fun.